We review your market, services, goals, and capacity, then gather the access and assets needed to build and connect your website, campaigns, CRM, and tracking. The first 30 days are heavily focused on implementation and launch.
Marketing & growth support for established cleaning businesses
Book more cleaning jobs. Build a business that depends less on you.
The GROWTH Plan brings your website, Google Ads, local visibility, and follow-up together—with coaching to help you turn more inquiries into profitable jobs and build the capacity to grow.
You focus on delivering great service. We help you build the marketing system behind your next stage of growth.
Best suited to cleaning businesses doing approximately $10,000/month or more.
$997/month + $500 startup · Recommended ad budget: $1,500/month or more · Month to month
$997/month + $500 startup · Recommended ad budget: $1,500/month or more · Month to month
Built for cleaning businesses like these
See how the GROWTH Plan works
Watch the 12-minute overview for a walkthrough of the program, the investment, and what we’ll need from you.
Play the 12-minute overview
A connected growth system
You shouldn't have to wonder where next month's jobs will come from.
Referrals are great. But when they slow down, you need another way to reach customers.
Maybe you’ve already tried running ads. The phone rang, but too many inquiries went nowhere. Or you paid for a website that looks fine without knowing whether it actually helps you win work.
Those problems are connected. An ad can create an opportunity, but your website, response time, pricing, and follow-up all influence whether that opportunity becomes a booked job.
The GROWTH Plan helps you improve that entire process—so you can make growth decisions with something better than a gut feeling.
How the system works
Give more local customers a reason to find you, choose you, and book.
01
Get found when people need your services
We manage Google Ads and, where appropriate, Local Services Ads to reach potential customers in your market. SEO and Google Business Profile optimization help strengthen your local presence over time.
02
Make it easier to take the next step
Your website should help people understand your services, trust your company, and contact you. We connect your site, booking tools, CRM, tracking, and follow-up options so fewer opportunities get lost between the first click and the first conversation.
03
Build the capacity to grow
More demand is useful when you can handle it profitably. Through strategy meetings and office hours, we help you work through pricing, sales, hiring, delegation, and the decisions that come with growth.
The goal is a stronger cleaning business—and a path beyond doing every job yourself.
Campaign examples
Real campaigns. Real cleaning businesses.
Manahawkin, New Jersey
26 tracked conversions
in the first 30 days
A carpet cleaning company joined the GROWTH Plan and launched Google Ads. During August 2026, its campaigns recorded 26 conversions on $957.99 in ad spend—an average of $36.85 per conversion.
Virginia Beach, Virginia
58 leads
in one month
An established GROWTH Plan client’s Google Ads campaigns generated 58 leads during June 2026 on $1,488.68 in ad spend—an average of $25.67 per lead.
These are individual campaign examples, not promised outcomes. Leads and tracked conversions are not the same as booked jobs or revenue. Costs shown reflect ad spend only, excluding management and startup fees. Results vary with market, budget, lead handling, pricing, and capacity.
What's included
One plan that connects your marketing with the work of growing your business.
01
Traffic and local visibility
- Google Ads campaign setup and management
- Local Services Ads support, where available and appropriate
- Website SEO and citations
- Google Business Profile optimization
- Facebook and Yelp profile optimization
- Weekly Facebook and Google Business Profile posts
02
Website, conversion, and tracking
- A new five-page WordPress website built around your services and customer inquiries
- Online booking and Housecall Pro integration
- Automated review requests and review-response support
- Google Analytics, Tag Manager, and Search Console integration
- Monthly reporting and access to real-time data
- Bonus HighLevel CRM access with speed-to-lead follow-up options
03
Strategy and support
- Technical launch and implementation support
- Monthly one-on-one strategy meeting
- Office hours calls and ongoing support
- Coaching around pricing, sales, follow-up, hiring, and growth
- Bonus Carpet Cleaning Profits course access
Your implementation will reflect your market, service mix, existing systems, and goals. We'll explain the recommended setup on your strategy call.
What's included
A clear plan for your first 90 days.
Days 1–30
Launch the foundation
Learn & improve
Improve the path to a booked job
As campaigns produce data, we review lead quality, response speed, and follow-up. We look for opportunities to improve booking rate and average ticket alongside campaign performance.
Make decisions
Decide what to scale
Your strategy meetings connect marketing results with what’s happening in the business. We help you evaluate what is working and where your budget and attention should go next.
We recommend giving the system a 90-day runway. That's time to launch, learn, and improve—not a required long-term contract. SEO typically takes longer to build momentum.
Who it's for
Is the GROWTH Plan right for your business?
Carpet cleaning is our core specialty. We also work with house cleaning, air duct cleaning, rug cleaning, and related local service businesses.
You’re likely a good fit if you:
Already generate approximately $10,000/month or more.
Can invest consistently in management and advertising.
Have room for more work, or a realistic plan to build capacity.
Want more qualified leads and profitable booked jobs.
Will respond to leads promptly and work on your booking process.
A one-person operation can still be a fit. You don’t need a fleet of vans—you need a viable business and a plan for what happens when demand grows.
If you need an immediate rescue to stay open, this program is unlikely to be the right next step.
Straightforward pricing
Know the investment before you book a call.
GROWTH Plan
$997/month
Recommended advertising budget: $1,500/month or more, paid directly to Google.
Your startup fee covers the technical work to launch and connect your website, advertising, analytics, CRM, booking, tracking, and reporting.
At the recommended ad budget
Plan for $2,497/month in management and advertising, plus startup. Your first month would total $2,997.
Plan for $2,497/month in management and advertising, plus startup. Your first month would total $2,997.
Optional software, usage, or premium-feature charges, if applicable to your setup, are additional and should be clarified before signup. Some businesses invest $3,000/month or more in advertising, depending on their market and goals.
Prefer to prepay?
Pay $3,191 upfront for your first three months, including startup—a $300 saving compared with three monthly payments plus startup. Advertising is separate.
Month to month. No long-term contract.
We recommend 90 days to evaluate the system properly, but that is not an enforced commitment. Your website is yours to keep after your first 30 days, even if you later decide to cancel.
We’ll review your business and tell you honestly whether the plan makes sense.
Questions
A few things you may be wondering
I've tried Google Ads before. Why would this be different?
Lost money can come from several places: targeting, tracking, the website, slow follow-up, pricing, or a low booking rate. We review the path from search to booked job so we can identify what needs attention before recommending more spend.
How quickly can I expect results?
Paid advertising can generate leads sooner than SEO, but timing varies. The first 30 days focus heavily on implementation and launch. The first 90 days give us more useful data to optimize. We do not promise a specific number of leads, jobs, or revenue by a particular date.
Does $997 include advertising?
No. It covers the plan’s management, implementation, coaching, and support. We recommend an additional minimum ad budget of $1,500/month, paid directly to Google.
What if I already have a website?
A new five-page WordPress website is included. You’ll have an opportunity to review it before launch, and we’ll work to preserve your URLs and make a smooth transition. If you prefer to keep your existing site, we’ll discuss what that means for the SEO and optimization work we can provide.
Do I need to switch my booking software?
We’ll review your existing tools and the integrations your business needs. The plan includes online booking and Housecall Pro integration. We’ll clarify compatibility and any separate software or usage costs before you commit.
Will you help me hire and manage employees?
We provide coaching around hiring, delegation, and capacity. You remain responsible for hiring and managing your team.
Is there a guarantee?
We don’t promise identical results for every business or a specific revenue target. We explain the work, investment, and factors that affect performance, then review results with you so you can make informed decisions.
Our Reviews
5-star rated by the fastest growing local cleaners
Built from industry experience
Founded by Reuben Rock, a marketer and former cleaning business owner.
Your next step
Let's find out what's standing between your business and more profitable jobs.
On your GROWTH Plan strategy call, we’ll look at your market, current lead sources, online presence, booking process, budget, and capacity.
You’ll leave with a clearer understanding of what we recommend doing first—and whether the GROWTH Plan is the right fit.
Schedule your GROWTH Plan strategy call. Booking a call does not enroll you in the program.
If the form does not appear, open our booking page ⤴.
