The Client:
Carpet Cleaning Company in DFW & North Texas
The Challenge:
Increase lead generation for carpet cleaning services in a highly competitive market using Google Ads.
Our Strategy
A new and rapidly growing carpet cleaning company partnered with BookCleaningJobs to enhance their digital presence and drive more leads. We developed a comprehensive marketing strategy utilizing a high-converting website along with Google Ads to bring in leads at scale.
Campaign Overview:
We implemented a mix of Google Search and Display Ads to ensure the company reached a broad yet relevant audience. A healthy budget allowed us to drive more leads than average which is helping this cleaner scale up his company.
Recent Campaign Results:
Search Campaign:
- Budget: $100/day
- Impressions: 4,319
- Clicks: 387
- Click-Through Rate (CTR): 8.96%
- Average CPC: $5.38
- Total Cost: $2,082.69
- Conversion Rate: 33.07%
- Leads: 128
- Cost per Lead: $16.27
Display Campaign:
- Budget: $5/day
- Impressions: 12,198
- Clicks: 218
- Click-Through Rate (CTR): 1.79%
- Average CPC: $0.64
- Total Cost: $139.21
- Leads: 0
128 Leads For $16 Bucks Each!
The search campaign converted at 33% and successfully generated 128 leads at only $16 a piece! By combining search and display ads, we achieved broad reach and efficient lead generation for this carpet cleaning company.
With these promising results, our client is well-positioned to continue growing their customer base through targeted digital marketing efforts. Our ongoing collaboration will focus on optimizing ad spend, further improving conversion rates, and exploring additional marketing channels to sustain growth.
“I Look Forward To Growing And Working With Y’all For Years To Come!”
The numbers tell a powerful story. But did these results have a real impact on the business? Here is what our client in Texas had to say after working with BookCleaningJobs:
“I wanted to say THANK YOU!!! When I first contacted you 6 months ago I was behind 2 months on nearly all of my bills. I am now up to date on everything and have a 20k safety net under me and growing. From the depth of my heart, thank y’all!!!! I look forward to growing and working with y’all for years to come!!! Keep doing what y’all do, you are the best!!!”
Interested in growing your cleaning business? Visit bookcleaningjobs.com/book
